Goalsetters Would Like To Introduce You To Cassandra Gadson!

Cassandra Gadson is a woman who took the challenges of the pandemic and turned them into an opportunity to pursue her passion. As an at-home baker, she started CassiCakes in 2020, selling homemade pound cakes that bring back nostalgia and cultural traditions. Despite facing setbacks, Cassandra's journey has been nothing short of inspiring.

The idea for CassiCakes came to Cassandra during the pandemic when she found herself unable to spend extra money. She began baking birthday cakes, and soon people began to inquire about her products. Her friends saw potential in her cakes and encouraged her to turn her passion into a business. With their help, Cassandra created a logo, a name, and a business plan, and CassiCakes was born.

The pandemic posed significant challenges to CassiCakes, which heavily relied on vending events. Regulations for food vendors put a stop to most of her opportunities to grow, putting her business in the hole for a season. Despite this setback, Cassandra persisted, remaining confident in her product and unwavering in her determination to succeed.

Cassandra's pound cakes bring a part of African American culture alive, reminding people of their roots and the nostalgia of childhood memories. She believes that pound cakes are not just a dessert but a reminder of the love and care that went into making them. Her cakes are made with the original standard recipe of pound cake with new-age twists, such as different flavorings.

Through her business, Cassandra has experienced success and growth. She attributes her success to setting goals and taking small steps to accomplish them. She encourages others to do the same, offering her advice to "do the work" and trust in their abilities. Her confidence in her product has opened doors to opportunities that she would have been too afraid to pursue before.

As CassiCakes continues to grow, Cassandra remains grounded and committed to her mission of preserving cultural traditions through her baked goods. She believes that anyone can accomplish their goals if they believe in themselves and are willing to work hard.

Her advice to those just starting on their entrepreneurial journey is to be kind to themselves, set realistic goals, and take the necessary steps to accomplish them.

In conclusion, Cassandra Gadson's journey is a testament to the power of perseverance, hard work, and a belief in oneself.

Her story inspires us to chase our dreams, no matter how challenging the circumstances may be. With her unwavering commitment to her product and her customers, she is a true inspiration to us all.